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Peter Rofe
www.pdrvoicecoaching.com
Commercial Copy Interpretation
Thursday, 11am-12:30pm
All levels of Experience
Listen to Peter describe his session.
Peter Rofe will discuss today’s Voice Over Industry in depth, pointing out the differences between live auditions and home studio auditions with a focus on interpreting commercial copy. Depending upon the amount of people in the class, he will work with as many as possible on mic using hand-selected scripts, recording the sessions for students to take home.
Some of the things Peter will cover include:
- Reading Commercial Copy
- Script Breakdown
- Target Audience
- Audition Technique
- Radio vs. TV
- Using your body behind the mic
- Microphone technique
- VO etiquette
- Copy interpretation
- Defining point-of-view
- VOcabulary
- Meeting copywriters’ intentions
ABOUT PETER ROFE:
Peter Rofé is the co-author of the highly regarded how-to book on voice overs, Voice For Hire: Launch and Maintain a Lucrative Career in Voice Over. He has been working as a voice-over artist in New York and Los Angeles for the past twenty years. He can be heard on radio and television commercials for many well-known brands (Geico, Verizon, Pizza Hut, Sonic, Kodak, General Motors, Exxon, Marriott Hotels, Mattel Toys, Meijer’s Superstores), video games (Grand Theft Auto IV, EA Sports Madden Football, Best Buy Interactive), animation (Nickelodeon, Noggin, Scholastic), promos (CBS, Nickelodeon, AMC, Bravo Channel, HBO, The Weather Channel, Treasure HD), as well as prize-winning audio books, narrations and live announce.
For the past fourteen years, Peter has focused his attention on teaching the art of voice-over. As president of PDR Voice Over Coaching, a full-service voice-over recording studio in Manhattan, he teaches group classes, coaches private clients, hosts industry workshops, and conducts online seminars. Rofé also has taught college students at Stonestreet Studios, an affiliated acting studio of New York University’s Tisch School of the Arts.
Peter has coached some of the highest paid voice-over talent in the country as well as up and coming voice-over artists. He specializes in the creation of fully produced voice over reels for his private clientele. Many of his clients have signed with top voice-over agents and have landed lucrative work in commercials, cartoons, video games, industrials, audio books and narration.
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